This image captured what my wife, The Denmom, wanted in her logo. The fluidness, the aggressiveness, the action. So with this as the starting place I started with a drawl over that helped my get a sense of what elements I wanted to capture and to have my hand-and-eyes get a feel of the shapes that were in this bear's caught pose.
The drawl over on the left was my first attempt at trying to capturing the aggressiveness and motion that was in the photo. Needless to say it SUCKED. So the second approach was to capture the bear with as few lines as possible and have the action still readable. Trying to capture the skeleton of the picture so I could layer on visual approaches that would capture the overall feel—which I still wasn't sure what that was—I wanted for the piece.
Here is a couple of visual directions that I thought would be interesting. Yeah, I was wrong. The one on the left could have been a contender but it looked too flow-y, like a long haired dog or something. Not what the DenMom should stand for. The one on the right, yeah you might already see why that one didn't work. Looks like a hedgehog! That is why I stop after I came out of my short zen moment of doing those little flowing shapes. Nothing was working, nothing. Time to put it aside and go to the book shelf and see if I don't find something to help jog the directions I was coming up with. BANG! My oversized book of Charlie Harper! That book is an endless treasure trove of inspiration. Soaked up an hour of that book and got back to work.
After being completely humbled and completely inspired by the work of Charley Harper I started to find the logo's direction. I learned a great trick from Fred Gardner, who is a great production artist. The post-it note tweak. I would have never thought of using a simple post-it note to make small tweaks to certain areas of drawings. Needless to say, I am a big fan of it and plan on spreading the trick of the Post-it Tweak.
Here is the finished solid color version and also the final, final version. I like how it ended up looking like a camp badge...hmmmm. Maybe an idea for the future....