Copy with purpose.

A ton of people, especially newbies in the motion graphics field are/were into this #everydays concept which was popularized by the 3D artist Beeple. Of course Beeple didn't start his #everydays to get likes or get known—this was pre-Social Media era— he did it because he wanted to get better at his craft. He has been doing it for a little over 10 years now and I don't think anyone knew of Beeple until about 4-5 years ago. Which means he was executing on his #everydays for at least 5 years in pretty much obscurity. But now with the cost of hardware and software being so cheap and so powerful, a whole generation of 3D artists realized that they could create beautiful imagery super easy and super quick. So what did they do with that power? They became copy machines.

There is nothing wrong with copying as long as it is in the pursuit of understanding and you are copying with a purpose. That is where most people fail. If you are going to copy and post, at the very least give credit to the person you are looking at when making that art. When you truly diverge and from that person’s style then you can drop the reference. Of course you can’t be the judge of that, you will have to wait for your audience to tell you.

Check out this video by John K, showing how to breakdown the construction of Bugs Bunny.

Copying with purpose.